What It Takes To Manage Nick Mercs, SypherPK, Stableronaldo and More | Player Two #7 – Justin Miclat
Episode #7 of Player Two features Justin Miclat, a former lawyer turned gaming talent manager. From working with 100 Thieves and Nadeshot to founding his own agency, thekineticgroup.
Justin shares insights on taking risks, staying authentic, and navigating the evolving gaming industry. Don’t miss this deep dive into talent management, gaming’s COVID boom, and building value with a “Moneyball Approach to Gaming.” We explore the rise of gaming during COVID, the influx of venture capital that brought both passionate creators and opportunistic “tourists” into the industry, and how the landscape has shifted to prioritize value and authenticity.
Justin also shares insights on the evolving dynamics between talent, gaming organizations, and brands, as well as his “Moneyball Approach” to managing some of the largest gaming creators in the world. Whether you’re a gaming enthusiast, a creator, or just curious about the business side of esports, this conversation is packed with wisdom, inspiration, and actionable takeaways.